Tab Article
Preface
Acknowledgment
Introduction : The Task
Part I : Understanding the Business
Chapter 1 : Business Realities
Chapter 2 : The Result Areas
Chapter 3 : Revenues, Resources, and Prospects
Chapter 4 : How are we Doing?
Chapter 5 : Cost Centers and Cost Structure
Chapter 6 : The Customer Is the Business
Chapter 7 : Knowledge Is the Business
Chapter 8 : This Is our Business
Part II : Focus on Opportunity
Chapter 9 : Building on Strenght
Chapter 10 : Finding Business Potential
Chapter 11 : Making the Future Today
Part II : A Program for Performance
Chapter 12 : The Key Decisions
Chapter 13 : Business Strategies
Chapter 14 : Building Economic Performance into a Business
Conclusion : The Commitment
Bibliography
Index
